Launch video for Ashok Leyland’s Captain 2523


A few months ago, Nextwave Multimedia had produced the launch video for the BOSS. Now it was for the CAPTAIN 2523, a tough vehicle for the rugged and harsh environments of mines. If operating trucks in the mighty mines is not for the fainthearted, shooting there also requires one to be tough and have great stamina. Shot in a large and deep stone quarry near Chennai, the Captain 2523 launch video also creatively uses 3D animations and high-impact music to communicate the vehicles strengths with great force.

You can view it here: